Demographics

A- Higher Managerial, administrative or professional. 3%

B- Intermediate managerial, administrative or professional. 15%

C1- Supernisory or clerical, junior managerial, advisory or proffesional. 23%

C2- Semi skilled manual workers. 28%

D- Semi skilled and unskilled manual workers. 18%

E- Casual Labourers, unemployed, state pensioners. 13%

The National Readerships surveys social grades are used in all advertising and market research. It is also used by all institutions involving an audience. These social grades are largely based on estimated income and profession.
Age is usual categorized into the following:
<15
15-24
24-35
55>
With male/female categories.

The target audience I would be aiming for would be largely within the 15-24 age category due to the fact this will largely include students and teenagers/young adults have the most disposable income and are more likely to spend their money on music. Meaning they will also be more likely to watch music videos on Youtube and music channels due to wanting to stay up to date with recent music with their peers. This will make my target audience in the D and E sections of the national readership survey and I don't think it will target a specific gender out of the two.

Poll Results as of 23/10/2013